Counselor, Integrated Media Strategies
New York City
Ephraim Cohen designs and implements business to business communications programs for organizations marketing at the corporate and government level, with particular emphasis in planning, executing and measuring online communications programs.
Ephraim speaks regularly at PRSA, IABC and Bulldog conferences on Social Media and its benefit and impact on business communications. His writings on business and Social Media communications have been published Communications World and PR Tactic and he has been quoted on business in national business publications such as The New York Times, The Wall Street Journal, IBD and News.com, among others.
As senior counsel at Crosswind Communications, Ephraim directs online, digital and social media programs for clients as well as manages business to business communications programs for a variety of clients, including the Infocomm Development Authority of Singapore, eSkye Solutions, Musiwave, Regus, Convergys and several other clients. Previously, Ephraim was a senior figure at Edelman, where he headed up Edelman’s Boston operations, served as the EVP/GM of the East Coast Technology practice and was a part of the global technology management committee. At Edelman, Ephraim handled a number of significant international clients, including IDA Singapore, InvestUK, and CeBIT America. He also led a telecommunications group practice where he worked with companies such as AT&T, MCI Worldcom, Global Crossing, SkyBridge (Alcatel), Genesys Conferencing and Ericsson.
Ephraim began his career at BusinessWeek, the world’s leading global business news weekly, as an Assistant Editor in the Executive Programs division. he later became the Managing Director of the International Anti-Counterfeiting Coalition (IACC), where he worked on trade policy and served as Manager of the Digital Future Coalition, an organization focused on global copyright policy.
Ephraim holds a Master’s degree in International Political Economy from Georgetown University’s Graduate Public Policy Program.